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Welcome!

Please find the onboarding videos below, which are intended to serve as your primary onboarding guides. Should you require any additional or in-depth support, please do not hesitate to contact us.

INTRODUCTION

Creative Manager UI, new library, upload

UPLOAD

Upload masterfile, assets

VERSIONING

Duplicate, Excel import/export

TARGETING

New decision tree, set keywords, assign to master

Dynamic VAST

Dynamic VAST-based videos generated from a single client feed, rendered server-side, producing up-to-date videos daily with zero manual effort. Please refer to our help system for more information: https://support.flashtalking.com/hc/en-us/articles/4406012617619-Dynamic-VAST-Solutions

DYNAMIC VAST

1:1 Aspect Ratio

DYNAMIC VAST

16:9 Aspect Ratio

DYNAMIC VAST

9:16 Aspect Ratio

Social catalog feed based examples

Enhanced Catalog utilizes automation to build catalog text assets and digital assets dynamically, and then uploads the feed to the Meta, Tiktok, Pinterest or X catalogs.

Cats 1 Cats 2 Cats 3

This is a managed service product – for additional information check our help system here or please contact our support team.

Main Slide Configuration

language text mandatory
Language short. Defines the language of the ad.

Example: "de" -> Germany
Default: "de"
slide_names_array text mandatory
Defines the sequence and type of slides in the banner. Available slides are "intro", "outro" and "product". You can set slide order and types freely.
Default: "intro,product,product,product,outro"
legal_text_array text optional
Legal disclaimer text to display on product slides. Each slide from slide_names_array gets its own legal entry, divided by "||". Use "none" to hide legal text.

Example: "none||This is the legal text for slide 2||none||none||none"
Default: "none"

Intro Slide Settings

IMPORTANT: intro_background_image, intro_headline and intro_splash_image can be mixed in any way, or left empty/blank, but at least one of the three contents must be set (mandatory).
intro_background_image in Ad size image optional
Background image for the intro slide. Must be created in size of ad.
Default: "blank.png" (empty image)
intro_headline max length 60 characters text optional
Main headline text displayed on intro slide.
Default: empty
intro_splash_image 500x500px image optional
Promotional splash image for intro slide.
Default: "blank.png" (empty image)
intro_background_color text optional
Background color for the intro slide. If empty, intro slide gets LIDL red
Default: empty
intro_show_LIDL_logo text mandatory
Controls visibility of standard LIDL logo on intro slide.
Default: true (accepted values: "true" or "false")
intro_clickURL text optional ClickTag 1
Optional for individual Intro ClickTag. Destination URL when intro slide is clicked.
Default: empty

Product Slide Settings

product_background_image in Ad size image optional
Background image for ALL product slides. Must be created in size of ad. (Used for LIDL cues for instance)
Default: "blank.png" (empty image)
product_background_color text optional
Background color for ALL product slide. If empty, outro slide gets LIDL blue or LIDL red, depending on LIDL plus product or not.
Default: empty
product_cta max length 20 characters text mandatory
Call-to-action button text for product slides. (If text is too long for CTA, it defaults to ">>>")
Default: empty

Outro Slide Settings

outro_background_image in Ad size image optional
Background image for the outro slide. Must be created in size of ad.
Default: "blank.png" (empty image)
outro_background_color text optional
Background color for the outro slide. If empty, outro slide gets LIDL blue
Default: empty
outro_headline max length 60 characters text mandatory
Outro headline text displayed on outro slide.
Default: empty
outro_splash_image 500x500px image mandatory
Image displayed on the outro slide.
Default: "blank.png" (empty image)
outro_cta max length 20 characters text mandatory
Call-to-action button text for outro slide.
Default: empty
outro_show_LIDL_logo text mandatory
Controls visibility of standard LIDL logo on outro slide.
Default: true (accepted values: "true" or "false")
outro_clickURL text optional ClickTag 3
Optional for individual Outro ClickTag. Destination URL when outro slide is clicked.
Default: empty

Technical Settings

autoplay_end_frame text mandatory
Frame number where autoplay stops. Related to order of slide_names_array.
Default: "2"
feed_id text mandatory
Data feed identifier for product information. Enter Feed ID of country here.
Default: "2078"
IMPORTANT: Either category OR product_id. If product_id is set, category will be overridden. (both are optional)
category text optional
Optional Product Category filter for feed data (Category MUST be present in feed). Leave empty to include all categories.

Example: "food"
Default: empty
product_id text optional
Product IDs from Feed - to display specific products in product slides. Comma-separated IDs. If more IDs are selected than product slides were defined in slide_names_array, the used products will be selected randomly from the given ID pool. If empty, products are being selected randomly from ALL feed items.

Example: "10036372,10036373,10036422,10036416"
Default: empty

Creative Support